As all PR professionals know, in the final weeks, days and moments of magazine closing or TV spot shooting, sometimes coverage is lost due to unmanageable circumstances. Colors don’t match in a photo, sizes don’t fit models perfectly, or segment times get cut. One never knows, but all I can say is that I am really glad none of my clients were supposed to show up on this Today Show segment, becuase how do you tell your client their product wasn’t shown to over 2 million people because drunk Ewoks went crazy during the live taping.
Unbelievable. There is something disturbing about that segment. Can’t put my finger on it.