We media folks use the term “call to action” in ad campaigns, social media initiatives, and application development. It references the point when the connection that a consumer has with a brand hopefully turns into a measurable action, like a purchase or a donation, or a posting on their Facebook wall.
Well this has nothing to do with that, but it is one of the most creative holiday decorations that I have ever seen, and definitely begs for a call to action! This prank led to this guy having to take the dummie down after 2 days because the cops told him it would cause traffic accidents, a handful of people drove their cars right into his lawn to help and started screaming.