The economy, innovation and social media

The economy is grim and the government is sticking us (taxpayers) with the bill for their mismanagement.

So what is the answer?

Business Week thinks it is innovation – in their recent top story “Can America Invent Its Way Back?.

As a growing PR firm that makes its living by finding great brand stories and telling them, innovation is clearly continuing to thrive. Add to that the two way conversations that social media provides between manufacturers and consumers as described in case studies such as this one on Kodak, and there is reason to be modestly optimistic – or at the very least not totally pessimistic…

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